TransPromo offers the possibility of leveraging transactional business documents to create an integrated transactional marketing vehicle promoting internal services and products of one enterprise or promoting other external companies.
InfoTrends expresses it “simplexity” by saying: “Simply stated, the term TransPromo refers to a transaction document that consists of a promotional message that is positioned alongside essential transactional information.”
Source: Info Trends 2007 TransPromo Revolution: The Time is Now
For marketers seeking a new way to reach customers or for companies wishing to reduce their costs of bill and statement production, TransPromo is a sound decision.
TransPromo provides a prime opportunity to take advantage of a trusted customer touchpoint and deliver added value for enterprises, print service providers and customers. It is the fastest growing segment of printing in the world and the trend is just starting.
Singapore | Overseas
